Women in Business

Careers, Empowerment, Inspiration for Change, Leadership, success, Women in Business Mandating Women at the Leadership Table: Why the Time is Now I’m thrilled that Forbes.com in partnership with 85 Broads published my piece today on “Mandating Women at the Leadership Table: Why the Time is Now.” This issue is vitally important to American businesses and to both men and women. ... Read More

Breakthroughs, Careers, Challenges, Kathy Caprino, Women in Business, Women in Leadership Do America’s Employers Really Care about Women’s Issues? Last Thursday, I had a wonderfully powerful meeting with three inspiring colleagues who are authors affiliated with the publisher of my book Breakdown Breakthrough – Berrett-Koehler Publishers. Each of these folks has a breadth of knowledge and diversity of experience... Read More

Advice, Breakthroughs, Challenges, Empowerment, Entrepreneurship, Inspiration for Change, Kathy Caprino, Marketing Support, Small Business, Uncategorized, Women in Business Why “Good” Marketing Advice Can Lead You Astray A significant number of my awesome coaching and consulting colleagues and friends across the country have shared with me in the past year that they’ve hired outside marketing help with disappointing (or disastrous) results. Despite finding “experts” who seem... Read More

Breakthroughs, Careers, Empowerment, Entrepreneurship, Kathy Caprino, Small Business, success, Women in Business, Women in Leadership Top 10 Things I Love About Running My Own Small Business I saw a neat HARO (@helpareporter) query today asking for the top things folks love best about running their own small businesses. It felt SO good to think about this question, and to bring again to my heart and... Read More

Challenges, Empowerment, Inspiration for Change, Kathy Caprino, Marketing Support, success, Women in Business Why Asking for Money Is So Hard I’ve been watching my clients – and myself – this past year around the experience of charging fees, asking for payment, suggesting folks re-enroll in our programs, etc., and here’s what I’ve found… Very few people like asking for... Read More

Advice, Careers, Challenges, Empowerment, Inspiration for Change, Kathy Caprino, Living Real, Marketing Support, success, Women in Business Why Million-Dollar Coaching Promises Should Make You Leery “It is a mistake to look too far ahead. Only one link of the chain of destiny can be handled at a time.” – Winston Churchill These past few years I’ve been connected with literally dozens of coaches who... Read More

Advice, Breakthroughs, Challenges, Empowerment, Following Your Dreams, Inspiration for Change, Kathy Caprino, My 52 Mistakes, Women in Business My 52 Mistakes Project – Mistake #52 – The Biggest Hi Friends – happy to share the second installment of my project “My 52 Mistakes” – a social media and research project aimed at providing an open, authentic forum for women to explore, understand and grow from their biggest mistakes... Read More

Advice, Breakthroughs, Following Your Dreams, Inspiration for Change, Kathy Caprino, Levels of Disempowerment, Powerful Self-Marketing, success, Women in Business 7 Reasons You Hate Marketing – And How to Learn to Love It In ramping up my marketing consulting work with women consultants, practitioners, and entrepreneurs these past months, I’ve heard these words over and over: “I hate marketing.” or, more specifically… “I hate promoting myself.” It’s an amazing thing to observe... Read More

Advice, Breakthroughs, Careers, Challenges, Empowerment, Featured, Inspiration for Change, Inspiring Thoughts, Kathy Caprino, Living Real, Tips for Empowerment, Uncategorized, Women in Business My 52 Mistakes (Or: How I’m Turning My Mess into a Message Every Day) Bottom line – “Embracing and loving who I am and what I’ve done is not a fixed state – it’s a long work in progress.” Note: I wrote... Read More

Advice, Breakthroughs, Careers, Challenges, Marketing Support, Resources, success, Women in Business If Your Business Model is Flawed, Your Marketing Won’t Work In working with hundreds of professional women these past several years, and launching my new Breakthrough Vision marketing and Prosperity Marketing Mindset programs, I’ve uncovered one key truth that was hidden to me in the past: If your business... Read More

Advice, Breakthroughs, Challenges, Empowerment, Inspiration for Change, Marketing Support, Powerful Self-Marketing, success, Women in Business The “5 M’s” of Entrepreneurial Women’s Success In launching my new Breakthrough Vision Marketing division that offers women entrepreneurs, consultants, writers, and practitioners marketing support to achieve success in their ventures, I’ve discovered some telling statistics about the success entrepreneurial women have achieved thus far, and the challenges... Read More

Advice, Breakthroughs, Kathy Caprino, Marketing Support, Powerful Self-Marketing, Women in Business The New Rules of Marketing – Five Key Principles of Care, Credibility, Connection, Clarity and Calling As many of my friends and community members know, I’m a huge fan of Scott Stratten, President of Un-marketing (www.un-marketing.com). Almost every word this guy says and writes resonates 100% with me, and reflects my views and feelings about... Read More

Advice, Breakthroughs, Careers, Challenges, Empowerment, Inspiration for Change, Kathy Caprino, success, Women in Business 5 Reasons You’re Miserable at Work and What to Do about It Last week, I held a free teleclass for women on the “5 Reasons You’re Miserable at Work and What To Do About It,” based on key findings from my national research with scores of working women across the country... Read More