5 Essential Ways to Create More Profit and Success as a Coach

Friday, December 15, 2018 - Noon to 1:30 pm EST

Noon to 1:30 pm EST
11:00 am to 12:30 pm CST
9:00 am to 10:30 am PST

The Top 7 Blunders New Coaches Make:

Not Knowing Who You Want To Serve: It's extremely difficult to be effective as a coach when you're all over the place and haven't defined your specialization or niche
Relying Solely On One-on-One Coaching to Generate Income: Private coaching just doesn't cut it anymore as a sole way to generate revenue
No Idea How To Coach Clients Through What They Are Facing: Contrary to what you've been told, coaching isn't just about "asking questions." Do you have a clear idea of the specific steps you'll take your clients through, to get them to what they want?
Failing to build a USP (unique selling proposition or competitive advantage) That Helps Clients Understand Why They Should Hire You: Figure out how you're different (and better) in what you do than other coaches, and leverage that difference.
Pricing and Describing Your Programs Ineffectively: Stop confusing your potential clients with inappropriate pricing, packages, and programs that don't spell out the specific value and outcomes they'll be receiving.
Not Doing the Work to Actually Stand Out From The Competition or Bring Something New To Your Clients: Your clients have hired you for expert help and new information. Do you have anything new to offer them that they can't find elsewhere?
Treating Your Brand As Your Least Important Element: You are your brand, and your brand is you. Don't fail to engage in the essential branding aspects of your business or you'll lose potential clients before they even connect with you.

About Kathy Caprino:

Kathy Caprino, M.A. is an internationally-recognized career and personal success coach, Forbes contributor, author, trainer, and speaker dedicated to the advancement of women in business. A former corporate Vice President of marketing, She is the Founder & President of Ellia Communications, Inc. and of The Amazing Career Project and The Amazing Career Coach Certification training program. She is the author of Breakdown, Breakthrough, as well as a media expert on leadership and careers, and a leading Forbes, LinkedIn and Huffingon Post contributor, helping women build successful, passion-filled lives and livelihoods of significance. Click here for more info.

5 Essential Ways to Create More Profit and Success as a Coach

How to Build More Confidence, Impact, and Exposure In Your Coaching Business, and Experience New Momentum and Growth in 2018

I've Identified the top 7 marketing and business blunders that new coaches make (AND 5 critical steps that will help you address these errors and start generating more successful results in your coaching business.)